Health benefits are often a draw when foods or drinks seem off-putting.
Green is healthy; you know, like lettuce or broccoli, but in a drink… well, the color can be extreme. That said, a green smoothie can be so delicious. I will attest to the perfection of this satisfying drink.
Red could be said to be on the other side of the color spectrum. Don’t think stop when you see this beverage in your fridge.
I would never argue against a red but I lack the subtlety of eye to recognize Viva Magenta as much different from the CNN logo or some other vibrant red.
Pantone has selected Viva Magenta as the color of the year.
Having been in a printing-adjacent biz, I value their judgment. I am also certain that they have the discernment to differentiate one red from another. It can be a close call.
One of the pleasures of working on a printing project is getting to use a Pantone color swatch book. Mine was a prized possession.
So many colors, how do I choose just one?
Laying out the colors one atop the next is a sensual pleasure I remember vividly.
All The Best